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Heres an important tip: if you get 25 calls by the third day, your ad worked. Tip 45: Is there an expert around? You want this experience to be a win-win situation. This means putting yourself in the buyers shoes: you read the ad, it makes you curious, and you take down the number.

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Dont expect 25 buyers though. Refuse to listen to horror stories about meeting the strangest of strangers. Tell them your price is final and that youre not prepared to negotiate.

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Tip #27 Let Your House Stand Out In a Good Way


When people are looking for houses, its very, very rare that theyll only see one or two houses. Therefore, if youre going to have a number of people view your home as they look at a dozen or so other homes, you need to make sure that yours is the one that stands out in their minds.

Of course there are good ways to stand out, and there are bad ways. The bad ways must be avoided at all costs. The good ways, however, should be aimed for with great attention.

Think about it: if you were to see five houses today, and another five a week from now, all with very similar features, how much would you really remember about each individual home?

The odds are, youll remember the one that had some special little detail; maybe its the one with the pink roses on the kitchen table.

Not only will this sort of little thing make your home more memorable, but it will also let your house rate higher among the others.

Its like the hook that marketers aim for in commercials and other advertising. Its something different and positive that sets your home apart from other houses.